Are you in search of a reliable partner capable of delivering expertise in content writing, design, and web development, seamlessly integrating them into a successful SEO campaign?
We specialize in crafting tailored and distinctive SEO strategies that are specifically designed for your business and catered to your target audience.
By deeply understanding your consumers and their search behaviors, we ensure that each SEO campaign is unique and customized to meet your goals.
Our comprehensive approach to improving your SEO strategy focuses on four key areas:
- Technical Review & Optimization
- Content Creation
- SEO Focused Design
With thousands of websites launched annually, only the top 10 positions receive substantial traffic. By collaborating with our team of experts, you’ll be guided through the process of discovery, research, and implementation, ensuring your website stands out from the competition.
Recognizing that every business is distinct, we refrain from applying a one-size-fits-all approach. Partner with a team that understands your unique needs and delivers customized solutions tailored to your success.
Web Development for an Investment Management Firm
"AUQ’s biggest strengths were their agility and solution-oriented approach."
- Director Of Communications, Investment Management Firm
Website Redesign & SEO for a Pet Odor Products Manufacturer
"Their service was outstanding, and it didn't stop after they completed our website."
- Director of Operations, Odors Away LLC
Website Development & Maintenance for a Design Company
"They’re great at explaining the technology and suggesting solutions that can save time and money."
- Founder & Design Director, Tsang Seymour LLC
Web Design & Development for a Nonprofit Organization
"I’m impressed by their openness to listen — they want to make sure we’re happy with the results."
- Executive, Nonprofit Organization
SEO & WordPress Web Development Services for an E-Commerce Company
"After seeing so many difficult site launches, I’m blown away by how smooth their process is."
- CEO, A Digital Agency
Web Development & SEO Work for Casino Company
"AUQ’s project management has been excellent."
- COO, Casino M8trix
Website Redesign & SEO Strategy for Food & Beverage Co
"Their SEO research and ability to break it down to us were impressive."
- CTO, COWM INC
Wordpress SEO Services
SEO Content Marketing
SEO Content Marketing
Having a content library is an excellent way to establish your brand as a thought leader in your industry. It allows you to …
Having a content library is an excellent way to establish your brand as a thought leader in your industry. It allows you to provide valuable and informative content that helps consumers discover your brand during their research phase. This, in turn, opens doors for top-of-mind consideration and enables effective retargeting campaigns.
However, creating such content requires expertise in the field, and it’s often challenging for brand product managers to find time to build an SEO content library.
That’s where our team comes in to assist. We specialize in finding and hiring subject matter experts who can create various types of content, including infographics, long-form articles, and data visualizations.
In today’s competitive landscape, successful content marketing relies on well-researched, well-written, and conversion-optimized content. We understand the importance of these factors and ensure that your content meets these high standards.
SEO Focused Web Design
SEO Focused Web Design
SEO encompasses much more than simply placing keywords on a webpage. With Google’s algorithm now taking user behavior into account, design plays a …
SEO encompasses much more than simply placing keywords on a webpage. With Google’s algorithm now taking user behavior into account, design plays a crucial role in an effective SEO strategy.
Various design elements come into play, such as
- determining which content deserves prominence above the fold,
- creating landing pages that encourage further exploration, and
- ensuring that the content is easily scannable and comprehensible.
It’s important to note that the majority of non-branded SEO visits do not begin on the homepage; instead, users are more likely to land on service pages or articles.
Designers need to understand this user journey and create engaging pages that guide users deeper into the conversion funnel. Additionally, our development approach emphasizes fast loading times, security, and user-friendly website management, enhancing the overall SEO performance.
A crucial aspect of Google’s SEO algorithm is the number of links a website can gather from other relevant sites within their industry. …
A crucial aspect of Google’s SEO algorithm is the number of links a website can gather from other relevant sites within their industry. These links act as endorsements, vouching for the credibility and trustworthiness of your content. However, it’s important to note that not all links hold the same weight. They need to meet two key criteria:
1. Relevance: The links should originate from websites that are relevant to your industry.
2. Power: The links should come from trustworthy websites with strong domain authority.
Over the past five years, we have developed and refined our link outreach process. We collaborate with publishers, authors, and businesses within our clients’ niches to establish valuable connections between your business and their content.
Our link building approach prioritizes safety and effectiveness, consistently adapting to algorithm updates and delivering proven results.
Technical SEO & Development
Technical SEO & Development
At AUQ, we have developed a specialized team that offers comprehensive search engine optimization services, with a particular emphasis on Technical SEO. We …
At AUQ, we have developed a specialized team that offers comprehensive search engine optimization services, with a particular emphasis on Technical SEO. We strongly recognize the significance of providing a good user experience and its impact on SEO. This encompasses the entire user journey, starting from the moment they encounter your listing in search results, all the way to the point of conversion or purchase.
Our Technical SEO expertise covers a range of critical factors, including:
1. Page speed optimizations
2. Resolving indexation errors
3. Enhancing SERP visibility and optimizing title tags
5. Implementing Schema mark-up
6. Addressing errors reported in the search console
7. Incorporating EAT (Expertise, Authoritativeness, Trustworthiness) authority factors
Our team of experts creates personalized and unique Technical SEO analyses tailored to your business, customers, and goals. Unlike auto-generated reports, our analyses are meticulously crafted to provide you with actionable insights.
We employ a combination of internal strategies and third-party tools to conduct our reviews. Additionally, we are flexible in our approach and can either guide your development team through a step-by-step implementation process or handle the implementation ourselves.
Experience SEO Excellence: Transparency, Trust, and Tangible Results!
SEO & E-comm
AUQ redesigned and optimized an e-commerce company’s website for yaasa.com – an ergonomic furniture company in Santa Barbara. The team has also helped the firm with their SEO strategy. They’ve designed and developed their website using WordPress, Figma, and WooCommerce.
Design, Development & Content for SEO
AUQ worked with the Armormax.com team to increase organic traffic & organic conversions generated by the website by focusing on 3 things:
- National content strategy
- Design & development of new, searchable features
- Regular technical SEO audits
#1Initial Industry Research
#2Initial Industry Research
Before starting any SEO campaign, we firmly believe in conducting thorough and comprehensive initial industry research. This critical step allows us to gain a deep understanding of your industry, target market, competitors, and current online landscape. By delving into this research, we can effectively strategize and tailor our approach to maximize your SEO success.
During the initial industry research phase, we analyze key factors such as market trends, consumer behavior, and competitor analysis. This helps us identify valuable opportunities, industry-specific keywords, and areas for improvement. By investing time and effort into this research, we ensure that our SEO campaign is built upon a solid foundation, aligning with your specific business objectives and providing a competitive advantage.
Technical SEO is a fundamental part of our comprehensive approach. We meticulously analyze and optimize the technical aspects of your website to ensure optimal performance and search engine visibility. By addressing factors such as website speed, indexation issues, schema mark-up, and more, we enhance the overall user experience and facilitate search engine crawlers’ understanding of your content.
Technical SEO not only improves your website’s functionality but also helps search engines effectively index and rank your pages. It lays the groundwork for other SEO strategies to thrive, such as content optimization and link building.
#3Design for SEO
#4Design for SEO
Design plays a pivotal role in the success of SEO by enhancing user experience, increasing conversion rates, and promoting customer retention. A well-designed website ensures ease of navigation, intuitive user interfaces, and optimized content layout, which contribute to a positive user experience. This, in turn, leads to longer visit durations, lower bounce rates, and improved organic search rankings.
As part of our SEO strategy, we prioritize improving website design to align with SEO objectives. Our team focuses on elements such as responsive design, intuitive site architecture, strategic placement of calls-to-action, and engaging visual elements.
By optimizing the design, we create a seamless user journey that encourages deeper exploration, boosts conversions, and cultivates customer loyalty.
#4Development for SEO
#5Development for SEO
In our SEO process, we prioritize Development for SEO to ensure that your website delivers an exceptional user experience while maintaining a competitive edge. Our dedicated development team incorporates SEO best practices to optimize for mobile users and ensure fast loading times on desktop devices. We recognize the growing significance of these factors in Google’s algorithm, making it a primary focus in website maintenance and optimization projects.
By combining technical expertise with SEO strategies, we enhance your website’s performance, usability, and search engine visibility, driving increased traffic and improving conversion rates.
Content creation plays a pivotal role in driving traffic, expanding reach, and increasing website visibility. However, achieving success in content SEO requires more than just producing content. It necessitates a profound understanding of your industry and how individuals search for information online. We collaborate with skilled writers who can aptly represent your company’s message, ensuring that every piece of content reflects your brand identity.
Moreover, we have a meticulous process in place to optimize the impact of each page on your website. This includes thorough content review and analysis, making certain that your content is highly effective in engaging your target audience and achieving your SEO objectives.
Our dedicated linkbuilding team is committed to driving your business growth through strategic and impactful promotion strategies. We employ a diverse range of tactics to amplify your exposure, including the creation of high-quality content that naturally attracts organic links.
Additionally, we leverage the power of pages that already have strong rankings for relevant keywords. This approach allows us to enhance your visibility and domain strength on industry blogs and reputable publications, all while providing cost-effective solutions.
Common SEO Questions
How much do SEO services cost in New York?
The cost of SEO services in New York can vary significantly depending on several factors, including the agency you choose and the specific services they provide. Pricing may differ based on the agency’s specialization, such as linkbuilding or technical optimizations. At our company, we offer comprehensive full-service SEO in San Jose, which encompasses linkbuilding, technical optimizations, and content marketing. Our retainers for these services start at $3,000. Keep in mind that pricing can vary based on the scope of work, complexity, and the specific needs of your business.
What sets you apart from other SEO agencies in New York?
Our differentiating factor from other SEO agencies in New York is our Full Service SEO approach. With a team of expert designers, developers, and content writers, we ensure that your SEO campaign remains on track and your business continues to progress.
With us, you can trust that your business will receive comprehensive and effective SEO solutions tailored to your unique goals and industry.
How can an SEO agency in New York help my business?
An SEO agency in New York like AUQ can significantly benefit your business by improving your online visibility, driving targeted organic traffic, and boosting your search engine rankings. Through strategic optimization techniques, keyword research, content optimization, and link building, an SEO agency can enhance your website’s performance, attract more potential customers, and ultimately increase your online presence and revenue.
What industries do you work with?
While we cater to diverse industries, our main focus revolves around B2B services and national SaaS companies. We pride ourselves on crafting customized solutions that precisely align with our clients’ requirements. Each SEO strategy we develop is a distinct campaign meticulously tailored to your brand and targeted towards your customers. By prioritizing individualized approaches, we ensure that your SEO journey is unique, effective, and seamlessly aligned with your business objectives.
Do you also help with web design & development?
Absolutely! At our agency, we go beyond just providing an audit and identifying areas of improvement for your wordpress website. We firmly believe in taking action on our recommendations. Our dedicated team not only offers valuable insights but also implements them with expertise in both technical and design aspects. This end-to-end approach ensures that our strategy is seamlessly executed from inception to delivery, especially when working with WordPress sites. You can trust us to not only identify the shortcomings but also proactively address them, providing a comprehensive solution for your website’s success.
Do you offer SEO penalty recovery services?
Indeed, our penalty recovery process revolves predominantly around addressing technical SEO issues. It’s worth noting that what is often perceived as “penalties” is frequently the outcome of inadequate website redesigns or domain migrations.
We take pride in collaborating with New York teams, assisting them in diagnosing these concerns, implementing effective solutions, and closely monitoring the recovery progress. Rest assured, we are dedicated to resolving technical obstacles and revitalizing your website’s SEO performance.
How do you approach linkbuilding?
After years of meticulous refinement, we have developed our own in-house link building process that has proven highly effective. Unlike traditional domain-based link building approaches that rely on misleading domain rank stats, our strategy revolves around page-level link building.
We strategically place links on pages that are already ranked well in Google, enabling quicker indexation and providing strong ranking signals. This approach aligns with the evolution of Google’s algorithms, particularly after the Penguin 2.0 update in 2012. Rather than penalizing links, Google now focuses on devaluing them. Consequently, businesses can potentially waste significant funds on link building efforts that yield negligible benefits for their website.
How do you approach keyword research?
Prior to conducting keyword research, we engage with stakeholders to gain a comprehensive understanding of their business and customers.
By exploring online platforms like message boards, Quora, and Reddit, we uncover valuable insights into customer pain points. Next, we analyze top competitors and their ranking keywords, tailoring our recommendations based on your site’s profile.
For new sites, we target untapped keywords or areas with weak competitor content. Established sites focus on high-conversion drivers, prioritizing keywords with high industry cost per click. Additionally, we may suggest informative articles to enhance thought leadership and brand exposure, establishing early trust in the customer’s buying cycle.
Once these issues are identified, we are prepared to collaborate with your development team or provide our expertise to assist in implementing necessary fixes.
What common technical SEO issues do you target?
When it comes to targeting technical SEO issues, our approach is tailored to each client’s unique needs. However, there are several common issues that we thoroughly review for all clients during our technical audits.
- Robots.txt file set to no-index: One issue we often encounter is the incorrect configuration of the robots.txt file, which can inadvertently block certain pages from search engine crawlers. This can happen when developers initially block pages during the development phase but forget to update the settings for the production environment. It’s important to ensure that only relevant pages are blocked and that necessary adjustments are made.
- WordPress set to no-index: For WordPress users, we frequently address the problem of pages being set to “no-index” due to various settings within the WordPress platform or SEO plugins. Double-checking these basic configurations is essential to maintain proper indexing.
- Http vs Https: Ensuring a secure website by transitioning from HTTP to HTTPS is another crucial aspect we examine. This transition can result in mixed content warnings if certain files, such as images, are still linked using HTTP. We perform a thorough crawl to identify any mixed content issues and establish site-wide redirects to the HTTPS version.
- XML sitemap issues:XML sitemaps play a vital role in helping search engines understand the structure of a website. We emphasize the importance of setting up an automated system to generate XML sitemaps whenever there are updates to the site’s content, categories, or user pages.
- XML video & image sitemaps: Depending on the nature of your content library, implementing XML video and image sitemaps can enhance the visibility of these media files.
- Page speed: Page speed optimization is a crucial factor for a positive user experience, and it is also taken into account by Google’s algorithm. However, the benchmark for page speed may vary across industries. Rather than striving for perfect scores, we focus on outperforming your top SEO competitors. Customized solutions such as content delivery networks (CDNs) or lazy loading can help achieve improved page loading times while considering industry-specific needs.
- Mobile content missing: With Google’s mobile-first approach, ensuring that your mobile version of the site is properly indexed is essential. We prioritize optimizing mobile content to align with Google’s mobile-first philosophy.
- Missing img alt tags: An easily fixable issue we address is the inclusion of missing alt tags for images. Adding descriptive alternative text not only meets Google’s requirements but also provides critical accessibility for visually impaired users who rely on screen readers. Neglecting alt tags can have consequences not only for search engine rankings but also potential legal implications.
By thoroughly examining and resolving these technical SEO issues, we strive to enhance your website’s performance, user experience, and search engine visibility.
How to interview a technical SEO consultant or agency?
When interviewing a technical SEO consultant or agency, it’s valuable to assess their web development expertise, as it plays a vital role in understanding the implementation efforts required for their recommendations. Consider asking questions like:
- Can you share examples of websites you’ve developed in the past and the programming languages you are proficient in
- How do you determine the prioritization of development tasks?
- Explain the sequence of loading page elements, such as HTML, DOM, CSS, JS, and External CSS.
- Could you elaborate on the distinction between client-side and server-side rendering?
These inquiries delve into their technical knowledge, allowing you to gauge their proficiency and suitability for your specific SEO requirements.
How do you incorporate EAT factors into your audits?
Incorporating EAT (expertise, authority, trust) factors into our audits is an essential aspect of our approach to technical SEO. While this task doesn’t solely fall under the purview of developers, it is still a vital consideration.
Particularly for “Your Money or Your Life” sites, which encompass health or financial topics, EAT factors play a significant role in establishing trustworthiness.
EAT factors are often influenced by design elements that contribute to a user’s perception of trust while browsing your site. To achieve this, we focus on incorporating the following design elements:
- Displaying author information on blogs
- Highlighting relevant certifications in your field
- Citing well-researched and well-written sources
- Establishing a positive online reputation for your brand through platforms like Glassdoor, Google Reviews, and BBB
- Creating long-form educational content that avoids thin or shallow information
- Including external links to authoritative sources and avoiding links to pseudoscience or unreliable content
By addressing these design considerations, we ensure that your website exudes credibility, expertise, and trustworthiness, aligning with Google’s EAT guidelines.