GTM & Growth Specialist — B2B SaaS Lead Generation ( Remote / Freelance )

About Us

AUQ is a conversion-focused GEO + SEO agency for B2B SaaS. We specialize in technical clients — developer tools, fintech, and martech — and help them win visibility in both Google and AI search (ChatGPT, Claude, Perplexity). We’re a fully remote, global team.

The Role

This is a freelance, remote GTM role with one clear outcome: get qualified B2B SaaS companies to book discovery calls with our founder, who runs and closes those calls. This is not just a cold-outreach role — you own demand generation end to end and have the freedom to run whatever GTM tactics work: outbound, content, podcasts, paid media, partnerships, and more. You’ll have VAs and team members to support you. Compensation starts at $1,500/month plus a tiered performance bonus, so the more qualified calls you book (and deals that close), the more you earn.

Who You’ll Reach — and Why It Matters

Our buyers are founders, CTOs, CMOs, and dev/tech leads at B2B SaaS startups (selling to developers, CTOs, or senior marketing roles). These are sharp, skeptical, technical people — generic sales spam doesn’t work on them. A deep understanding of how this audience thinks, what they care about, and how they buy is essential to this role. Your messaging and positioning have to earn credibility with a technical reader.

What You’ll Own

• Own multichannel GTM to drive booked calls — and pick the right mix, not just one playbook.
• Outbound: cold email (Instantly), LinkedIn, and signal/trigger-based prospecting (companies that recently raised, are hiring for growth/SEO/content, or have weak AI/GEO visibility).
• Other GTM channels: podcasts (guesting + outreach), paid media, webinars/events, partnerships & referrals, communities, and past-lead reactivation — test, measure, double down on what works.
• Write all outbound and outreach copy — sequences, LinkedIn messaging, hooks — tuned to a technical audience. This is a writing-heavy role.
• Use our free lead-magnet audits (GEO + analytics audits) as personalized, credibility-building hooks.
• Build and clean target lists with Prospeo and similar tools.
• Manage and delegate to VAs and team members across outreach, list-building, and content.
• Own CRM and pipeline hygiene; qualify every lead against our ICP before booking.
• Book qualified calls onto the founder’s calendar and keep show-rates high.
• A/B test and report weekly on activity, pipeline, and results.

What We’re Looking For

• Proven B2B SaaS GTM / growth / outbound experience with a record of generating qualified pipeline.
• A genuine understanding of technical SaaS buyers (founders, CTOs, CMOs, dev/tech leads) — you know how to earn their attention and credibility.
• Excellent written English and strong copywriting — outreach and content that technical buyers actually respond to.
• Comfortable running multiple GTM channels, not just cold email.
• Comfortable with the stack: Instantly, Prospeo, LinkedIn Sales Navigator, and a CRM.
• Self-directed and resourceful — can own the function and manage VAs with minimal hand-holding.
• USA time-zone working overlap.

Nice to Have

• Experience selling into devtools, fintech, or martech specifically.
• Enough understanding of SEO/GEO to speak credibly about what we do.
• Experience with podcasts, paid media, or lead-magnet-driven GTM.

Compensation & Growth

Starts at $1,500/month with a tiered bonus tied to qualified calls booked and deals closed. Strong performers can grow both earnings and the role over time.

Logistics

Freelance · Remote · USA time-zone overlap.

How to Apply

Apply through our contact form or email us at [email protected]. Tell us about your B2B SaaS GTM experience and results, and include a short sample outreach piece or GTM idea you’d use to reach one of our ICPs (a devtool, fintech, or martech founder/CTO).