GEO AUDIT  ·  BRAND-ONLY

Vendavo.

A look at how Vendavo is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitevendavo.com
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedJuly 1, 2026  ·  by AUQ
AI Visibility Score
76
out of 100. Dominant band. Vendavo is cited in 24 of 39 AI answers. It shows up on Price Optimization, B2b Pricing, Rebate Management. It is absent on Cpq.
Verified AI Overview citations
24
Vendavo's brand is cited in 24 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
62%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Vendavo scores 76 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Vendavo is cited in 24 of 39 AI answers. It shows up on Price Optimization, B2b Pricing, Rebate Management. It is absent on Cpq.

AI answers fire on 100% of tracked queries, yet Vendavo is quoted in only 62% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
76
Dominant band
BarelyLowCompetitiveDominant
What's in the score
  • How often AI answers appear100 / 100
  • Inclusion in category answers72 / 100
  • Quality of placement when cited50 / 100
  • How AI describes the brand100 / 100
  • Topic coverage breadth83 / 100
  • Your pages being quoted62 / 100
Work with AUQ

We don't hand you a report and walk away. We execute it.

AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
Price OptimizationOwnedpositioning
B2b PricingOwnedpositioning
Rebate ManagementOwnedpositioning
Margin AnalysisOwnedpositioning
VendavoOwnedcomparison
CpqInvisiblepositioning
Buyer-journey coverage

Problem Aware. overview queries: Vendavo appears on 5 of 6 themes.

Solution Aware. Owned on Price Optimization, B2b Pricing, Rebate Management; absent on Cpq.

Alternatives. 4 themes name the brand without citing it; 11 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
24
62% citation rate when AI answers.
Total brand mentions
28
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

1,000+ Fraud.net AI citations earned in 6 months through GEO prompt research and content automation. Read the case study → +173% Microblink Organic traffic growth from technical SEO, content automation, and GEO-focused linkbuilding. Read the case study → +30,000 AKOOL Visits in 6 months via technical optimizations and content strategy we executed end-to-end. Read the case study → +200% DeepInfra Technical blog traffic growth from a blog redesign, author training, and SaaS linkbuilding. Read the case study →
Get results like these for Vendavo → See all case studies
QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Vendavo's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryTypeVendavo in the AI answerTop sources cited
best price optimizationPositioningCitedvendavo.com, enable.com, revologyanalytics.com
price optimization vendorsPositioningNamed, not citedconga.com, bain.com, pricefx.com
price optimization solutionsPositioningCitedgartner.com, relexsolutions.com, vendavo.com
price optimization softwarePositioningAbsentconga.com, youtube.com, impactanalytics.ai
price optimization platformPositioningCitedvendavo.com, fico.com, vistaar.com
top price optimization providersPositioningNamed, not citedpricefx.com, conga.com, revologyanalytics.com
price optimization comparisonPositioningAbsentfico.com, zilliant.com, qualtrics.com
best b2b pricingPositioningCitedcrv.com, reddit.com, bigcommerce.com
b2b pricing vendorsPositioningCitedsoftwarepricing.com, wifitalents.com, pricefy.io
b2b pricing solutionsPositioningCitedmckinsey.com, gartner.com, bettercommerce.io
b2b pricing softwarePositioningNamed, not citedgartner.com, mckinsey.com, zilliant.com
b2b pricing platformPositioningCitedgartner.com, coredna.com, ratiotech.com
top b2b pricing providersPositioningNamed, not citedcrv.com, ratiotech.com, managementconsulted.com
b2b pricing comparisonPositioningAbsentcrv.com, omnibound.ai, wise.com
best cpqPositioningAbsentg2.com, gokickflip.com, salesforce.com
cpq vendorsPositioningAbsentgartner.com, g2.com, cpq.se
cpq solutionsPositioningAbsentservicepath.co, connectwise.com, simon-kucher.com
cpq softwarePositioningAbsentsalesforce.com, gartner.com, en.wikipedia.org
cpq platformPositioningAbsentsalesforce.com, youtube.com, quotewerks.com
top cpq providersPositioningCitedsalesforceben.com, gartner.com, g2.com
cpq comparisonPositioningAbsentconnectwise.com, cincom.com, getlago.com
best rebate managementPositioningCitedphocassoftware.com, g2.com, e-bate.io
rebate management vendorsPositioningCitedvendavo.com, phocassoftware.com, e-bate.io
rebate management solutionsPositioningCitede-bate.io, conga.com, appexchange.salesforce.com
rebate management softwarePositioningCitedincentx.com, g2.com, phocassoftware.com
rebate management platformPositioningCitedenable.com, salesforce.com, conga.com
top rebate management providersPositioningCitede-bate.io, g2.com, phocassoftware.com
rebate management comparisonPositioningAbsentlearn.microsoft.com, youtube.com, wifitalents.com
best margin analysisPositioningCitednetsuite.com, workday.com, netformx.com
margin analysis vendorsPositioningCitedmindbridge.ai, xeptum.com, scoopanalytics.com
margin analysis solutionsPositioningCitednetsuite.com, salesforce.com, workday.com
margin analysis softwarePositioningCitedvendavo.com, youtube.com, farseer.com
margin analysis platformPositioningCitedriveloplatform.com, workday.com, netsuite.com
top margin analysis providersPositioningAbsentteoco.com, netsuite.com, netformx.com
margin analysis comparisonPositioningCitedworkday.com, netsuite.com, venasolutions.com
alternatives to VendavoComparisonCitedgartner.com, g2.com, vendavo.com
Vendavo vs PricefxComparisonCitedgartner.com, g2.com, vendavo.com
Vendavo vs PROSComparisonCitedgartner.com, vendavo.com, rfp.wiki
Vendavo vs ZilliantComparisonCitedselecthub.com, vendavo.com, checkthat.ai
THREE FINDINGS THAT MATTER
01

The brand is missing from 38% of AI-answer queries

Vendavo is cited in 24 of the 39 AI answers we triggered.

02

AI misreads the category

Vendavo presents as price optimization, B2B pricing, CPQ, rebate management, margin analysis. AI Overviews cite it on Price Optimization, B2b Pricing, Rebate Management and it is absent on Cpq.

TOP THREE MOVES
01

Win presence on Cpq

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Price Optimization

Price Optimization, CPQ & Rebate Management Software | Vendavo Skip to content What We Solve Overview Margin Leakage Price Management Price Optimization Deal Guidance and Negotiation Agreement Management Quoting Rebates & Incentivevendavo.com, 2026

Differentiators it leads with: Deal Guidance, Price Optimization, B2B Pricing, CPQ.

What Google's AI says

Recognized in AI answers for Price Optimization, B2b Pricing, Rebate Management

Cited as a provider on Price Optimization, B2b Pricing, Rebate Management queries.
Appears alongside g2.com, youtube.com, gartner.com.
The core gap
Vendavo presents as price optimization, B2B pricing, CPQ, rebate management, margin analysis. AI Overviews cite it on Price Optimization, B2b Pricing, Rebate Management and it is absent on Cpq.
Words AI uses for the brand
Price OptimizationB2b PricingRebate Management
The brand's own pillars that AI omits
CpqCited source on vendor and comparison queries
WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
g2.com10Cited on 10 of the queries we tested.
youtube.com9Cited on 9 of the queries we tested.
gartner.com7Cited on 7 of the queries we tested.
salesforce.com5Cited on 5 of the queries we tested.
cincom.com5Cited on 5 of the queries we tested.
conga.com4Cited on 4 of the queries we tested.
pandadoc.com4Cited on 4 of the queries we tested.
pricefx.com3Cited on 3 of the queries we tested.
zilliant.com3Cited on 3 of the queries we tested.
pricefy.io3Cited on 3 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Vendavo is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Vendavo on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
g2.comCited on 10 of the tested queries.
youtube.comCited on 9 of the tested queries.
gartner.comCited on 7 of the tested queries.
salesforce.comCited on 5 of the tested queries.
cincom.comCited on 5 of the tested queries.
conga.comCited on 4 of the tested queries.
pandadoc.comCited on 4 of the tested queries.
pricefx.comCited on 3 of the tested queries.
Key observation
g2.com is the most-cited source across the queries Vendavo is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Cpq.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.