GEO AUDIT  ·  BRAND-ONLY

Searchland.

A look at how Searchland is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitesearchland.co.uk
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedOctober 7, 2026  ·  by AUQ
AI Visibility Score
36
out of 100. Low band. Searchland is cited in 10 of 38 AI answers. It shows up on Land Sourcing, Searchland. It is absent on Site Sourcing, Land Ownership Data, Planning Data.
Verified AI Overview citations
10
Searchland's brand is cited in 10 of the 38 AI-answer queries we tested.
AI answer trigger rate
97%
Google's AI answer box fires on 38 of 39 tracked queries.
Citation rate when AI answers
26%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Searchland scores 36 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Searchland is cited in 10 of 38 AI answers. It shows up on Land Sourcing, Searchland. It is absent on Site Sourcing, Land Ownership Data, Planning Data.

AI answers fire on 97% of tracked queries, yet Searchland is quoted in only 26% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
36
Low band
BarelyLowCompetitiveDominant
What's in the score
  • Your pages being quoted 35%26 / 100
  • Inclusion in category answers 25%29 / 100
  • How AI describes the brand 20%67 / 100
  • Topic coverage breadth 20%33 / 100
Work with AUQ

We don't hand you a report and walk away. We execute it.

AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Land Sourcing

Sourcing and Planning Data Software | Find Off-Market Development Sites Features Find opportunities Sourcing tool Popular Buildings tool Strategic land data Assess planning & policy Planning applications Planning constraints Planning cosearchland.co.uk, 2026

Differentiators it leads with: Land Sourcing, Site Sourcing, Land Ownership Data, Planning Data.

What Google's AI says

Recognized in AI answers for Land Sourcing, Searchland

Cited as a provider on Land Sourcing, Searchland queries.
Appears alongside youtube.com, id.land, latapult.com.
The core gap
Searchland presents as land sourcing, site sourcing, land ownership data, planning data, property development mapping. AI Overviews cite it on Land Sourcing, Searchland and it is absent on Site Sourcing, Land Ownership Data, Planning Data.
Words AI uses for the brand
Land SourcingSearchland
The brand's own pillars that AI omits
Site SourcingLand Ownership DataPlanning DataCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
Land SourcingOwnedpositioning
SearchlandOwnedcomparison
Site SourcingInvisiblepositioning
Land Ownership DataInvisiblepositioning
Planning DataInvisiblepositioning
Property Development MappingInvisiblepositioning
Buyer-journey coverage

Problem Aware. Overview queries: Searchland appears on 2 of 6 themes.

Solution Aware. Owned on Land Sourcing, Searchland; absent on Site Sourcing, Land Ownership Data, Planning Data.

Alternatives. 1 themes name the brand without citing it; 27 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
38
97% of tracked queries trigger an AI Overview.
Times brand cited
10
26% citation rate when AI answers.
Total brand mentions
11
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Searchland's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QuerySearchland in the AI answerTop sources cited
best land sourcingAbsentpropstream.com, batchleads.io, job-boards.greenhouse.io
land sourcing vendorsCitedpropsourcer.com, facebook.com, crefinder.ai
land sourcing solutionsAbsentlandtakeoffs.com, tracxn.com, costargroup.com
land sourcing softwareCitedlandtech.us, pillar.codes, latapult.com
land sourcing platformCitedacres.com, landtech.us, land.tech
top land sourcing providersCitedcolliers.com, searchland.co.uk, zondahome.com
land sourcing comparisonAbsentyoutube.com, softwareworld.co, newhomesource.com
best site sourcingAbsentprocurementmag.com, zignify.net, novasupplier.com
site sourcing vendorsAbsentmagestore.com, reddit.com, temforce.com
site sourcing solutionsAbsentthehackettgroup.com, corcentric.com, supplier.io
site sourcing softwareCitedcoupa.com, searchland.co.uk, procurementmag.com
site sourcing platformAbsentveridion.com, suppliers.ai, revenuebase.ai
top site sourcing providersAbsentsupplier.io, veridion.com, procurementmag.com
site sourcing comparisonAbsentlightsource.ai, articuler.ai, closo.co
best land ownership dataAbsentonxmaps.com, thewarrengroup.com, acrevalue.com
land ownership data vendorsAbsentdatarade.ai, id.land, instagram.com
land ownership data solutionsAbsentprnewswire.com, morningstar.com, id.land
land ownership data softwareAbsentid.land, latapult.com, regrid.com
land ownership data platformAbsentid.land, g2.com, apps.apple.com
top land ownership data providersAbsentolostep.com, regrid.com, lightboxre.com
land ownership data comparisonAbsentonxmaps.com, awbclaw.co.uk
best planning dataAbsenttreegrid.com, linkedin.com, thedigitalprojectmanager.com
planning data vendorsAbsentibexapi.co.uk, 3dcityplanner.com, coresignal.com
planning data solutionsAbsent
planning data softwareCitedsearchland.co.uk, visual-planning.com, board.com
planning data platformAbsentarxiv.org, ukauthority.com, resources.flexera.com
top planning data providersNamed, not citedblog.iq.dwellsy.com, medium.com, ventureradar.com
planning data comparisonAbsentreddit.com, productive.io, ibm.com
best property development mappingAbsentid.land, latapult.com, felt.com
property development mapping vendorsAbsentid.land, latapult.com, felt.com
property development mapping solutionsNo AI answer
property development mapping softwareAbsentreddit.com, id.land, latapult.com
property development mapping platformAbsentzillow.com, instagram.com, developers.arcgis.com
top property development mapping providersAbsentrevenuebase.ai, flypix.ai, blog.iq.dwellsy.com
property development mapping comparisonAbsentcresa.com, amerisave.com, experience.arcgis.com
alternatives to SearchlandCitedhomedata.co.uk, propalt.ai, galimai.com
Searchland vs LandTechCitedlinkedin.com, facebook.com, youtube.com
Searchland vs Nimbus MapsCitedfacebook.com, atlasly.app, galimai.com
Searchland vs PropertyDataCitedslashdot.org, searchland.co.uk, homedata.co.uk
THREE FINDINGS THAT MATTER
01

The brand is missing from 74% of AI-answer queries

Searchland is cited in 10 of the 38 AI answers we triggered.

02

AI misreads the category

Searchland presents as land sourcing, site sourcing, land ownership data, planning data, property development mapping. AI Overviews cite it on Land Sourcing, Searchland and it is absent on Site Sourcing, Land Ownership Data, Planning Data.

TOP THREE MOVES
01

Win presence on Site Sourcing

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
youtube.com10Cited on 10 of the queries we tested.
id.land8Cited on 8 of the queries we tested.
latapult.com5Cited on 5 of the queries we tested.
procurementmag.com4Cited on 4 of the queries we tested.
facebook.com4Cited on 4 of the queries we tested.
reddit.com4Cited on 4 of the queries we tested.
onxmaps.com4Cited on 4 of the queries we tested.
felt.com4Cited on 4 of the queries we tested.
quora.com3Cited on 3 of the queries we tested.
supplier.io3Cited on 3 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Searchland is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Searchland on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
youtube.comCited on 10 of the tested queries.
id.landCited on 8 of the tested queries.
latapult.comCited on 5 of the tested queries.
procurementmag.comCited on 4 of the tested queries.
facebook.comCited on 4 of the tested queries.
reddit.comCited on 4 of the tested queries.
onxmaps.comCited on 4 of the tested queries.
felt.comCited on 4 of the tested queries.
Key observation
youtube.com is the most-cited source across the queries Searchland is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Site Sourcing, Land Ownership Data, Planning Data.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.