GEO AUDIT  ·  BRAND-ONLY

Safety Mojo.

A look at how Safety Mojo is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitesafetymojo.com
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedOctober 7, 2026  ·  by AUQ
AI Visibility Score
12
out of 100. Absent band. Safety Mojo is cited in 3 of 39 AI answers. It shows up on Safety Mojo. It is absent on Construction Safety, Safety Management, Ehs.
Verified AI Overview citations
3
Safety Mojo's brand is cited in 3 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
8%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Safety Mojo scores 12 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Safety Mojo is cited in 3 of 39 AI answers. It shows up on Safety Mojo. It is absent on Construction Safety, Safety Management, Ehs.

AI answers fire on 100% of tracked queries, yet Safety Mojo is quoted in only 8% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
12
Absent band
BarelyLowCompetitiveDominant
What's in the score
  • Your pages being quoted 35%8 / 100
  • Inclusion in category answers 25%10 / 100
  • How AI describes the brand 20%17 / 100
  • Topic coverage breadth 20%17 / 100
Work with AUQ

We don't hand you a report and walk away. We execute it.

AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Construction Safety

AI-Powered Safety Management Software | Safety Mojo Skip to content Features Flex PTP Ask Mojo Conversational Forms My Day Dashboard Contractor Scorecard Compliance Dashboards and Analytics Live Risk Feed Solutions General Contractor Speciasafetymojo.com, 2026

Differentiators it leads with: Mojo AI, Construction Safety, Safety Management, EHS.

What Google's AI says

Recognized in AI answers for Safety Mojo

Cited as a provider on Safety Mojo queries.
Appears alongside youtube.com, mitti.com, vectorsolutions.com.
The core gap
Safety Mojo presents as construction safety, safety management, EHS, safety observation, jobsite safety inspection. AI Overviews cite it on Safety Mojo and it is absent on Construction Safety, Safety Management, Ehs.
Words AI uses for the brand
Safety Mojo
The brand's own pillars that AI omits
Construction SafetySafety ManagementEhsCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
Safety MojoOwnedcomparison
Construction SafetyInvisiblepositioning
Safety ManagementInvisiblepositioning
EhsInvisiblepositioning
Safety ObservationInvisiblepositioning
Jobsite Safety InspectionInvisiblepositioning
Buyer-journey coverage

Problem Aware. Overview queries: Safety Mojo appears on 1 of 6 themes.

Solution Aware. Owned on Safety Mojo; absent on Construction Safety, Safety Management, Ehs.

Alternatives. 1 themes name the brand without citing it; 35 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
3
8% citation rate when AI answers.
Total brand mentions
4
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

1,000+ Fraud.net AI citations earned in 6 months through GEO prompt research and content automation. Read the case study → +173% Microblink Organic traffic growth from technical SEO, content automation, and GEO-focused linkbuilding. Read the case study → +30,000 AKOOL Visits in 6 months via technical optimizations and content strategy we executed end-to-end. Read the case study → +200% DeepInfra Technical blog traffic growth from a blog redesign, author training, and SaaS linkbuilding. Read the case study →
Get results like these for Safety Mojo → See all case studies
QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Safety Mojo's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QuerySafety Mojo in the AI answerTop sources cited
best construction safetyAbsentvectorsolutions.com, elcosh.org, sovereigninsurance.ca
construction safety vendorsAbsentpowerpak.net, google.com, osha.gov
construction safety solutionsAbsenttechacs.com, optimalsafetysolutions.com, linkedin.com
construction safety softwareAbsentdronedeploy.com, hcss.com, knack.com
construction safety platformAbsentsmarterway.ai, expiryedge.com, mitti.com
top construction safety providersAbsentcoresafety.com, medcor.com, safetyconsultantsusa.com
construction safety comparisonAbsentabc.org, lhsfna.org, captechu.edu
best safety managementAbsentfboessentials.com, gartner.com, aiaa.org
safety management vendorsAbsentgartner.com, atlas.verdantix.com, sospes.com
safety management solutionsAbsentsafepointapp.com, ecoonline.com, era-environmental.com
safety management softwareAbsentehs.com, ehsinsight.com, vectorsolutions.com
safety management platformAbsentcommunity.bluebeam.com, linkedin.com, ohsonline.com
top safety management providersAbsentreliamag.com, softwareadvice.com, revenuebase.ai
safety management comparisonAbsentfaa.gov, facebook.com, peoplemanagingpeople.com
best ehsAbsentreddit.com, mitti.com, reliamag.com
ehs vendorsAbsentfeaturedcustomers.com, locustec.com, ehs.com
ehs solutionsAbsenthsi.com, safeopedia.com, gartner.com
ehs softwareAbsentreddit.com, vectorsolutions.com, ehs.com
ehs platformAbsentehs.com, hsi.com, gartner.com
top ehs providersAbsentinfomsp.com, revenuebase.ai, sustainabilitymag.com
ehs comparisonAbsentsoftwareadvice.com, sourceforge.net, quora.com
best safety observationAbsentbicmagazine.com, sites.rowan.edu, ccsbestpractice.org.uk
safety observation vendorsAbsentprotex.ai, sms360.com, hyperbots.com
safety observation solutionsAbsentease.io, apps.apple.com, mitti.com
safety observation softwareAbsentintelex.com, vectorsolutions.com, hcss.com
safety observation platformAbsentehs.com, mitti.com, vectorsolutions.com
top safety observation providersAbsentpeoplemanagingpeople.com, rajeshkumar.xyz, gartner.com
safety observation comparisonAbsentsms360.com, linkedin.com, youtube.com
best jobsite safety inspectionAbsenttdi.texas.gov, goaudits.com, weeklysafety.com
jobsite safety inspection vendorsAbsentlancastersafety.com, dssrisk.com, coresafety.com
jobsite safety inspection solutionsAbsentsafety-reports.com, atlenv.com, sgworld.com
jobsite safety inspection softwareAbsentvectorsolutions.com, fieldwire.com, safety-reports.com
jobsite safety inspection platformAbsentmitti.com, vectorsolutions.com, fieldwire.com
top jobsite safety inspection providersAbsentmitti.com, trccompanies.com, safetymanagementgroup.com
jobsite safety inspection comparisonAbsentehsinsight.com, doforms.com, ccohs.ca
alternatives to Safety MojoNamed, not citedslashdot.org, softwareworld.co, safetyculture.com
Safety Mojo vs HammerTechCitedhammertech.com, safetymojo.com, youtube.com
Safety Mojo vs SafetyCultureCitedau.linkedin.com, fluix.io, sourceforge.net
Safety Mojo vs ProcoreCitedgetapp.com, safetymojo.com, youtube.com
THREE FINDINGS THAT MATTER
01

The brand is missing from 92% of AI-answer queries

Safety Mojo is cited in 3 of the 39 AI answers we triggered.

02

AI misreads the category

Safety Mojo presents as construction safety, safety management, EHS, safety observation, jobsite safety inspection. AI Overviews cite it on Safety Mojo and it is absent on Construction Safety, Safety Management, Ehs.

TOP THREE MOVES
01

Win presence on Construction Safety

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
youtube.com22Cited on 22 of the queries we tested.
mitti.com17Cited on 17 of the queries we tested.
vectorsolutions.com13Cited on 13 of the queries we tested.
ehsinsight.com12Cited on 12 of the queries we tested.
gartner.com10Cited on 10 of the queries we tested.
ehs.com10Cited on 10 of the queries we tested.
facebook.com8Cited on 8 of the queries we tested.
intelex.com8Cited on 8 of the queries we tested.
ecoonline.com8Cited on 8 of the queries we tested.
google.com6Cited on 6 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Safety Mojo is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Safety Mojo on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
youtube.comCited on 22 of the tested queries.
mitti.comCited on 17 of the tested queries.
vectorsolutions.comCited on 13 of the tested queries.
ehsinsight.comCited on 12 of the tested queries.
gartner.comCited on 10 of the tested queries.
ehs.comCited on 10 of the tested queries.
facebook.comCited on 8 of the tested queries.
intelex.comCited on 8 of the tested queries.
Key observation
youtube.com is the most-cited source across the queries Safety Mojo is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Construction Safety, Safety Management, Ehs.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.