GEO AUDIT  ·  BRAND-ONLY

Permiso Security.

A look at how Permiso Security is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitepermiso.io
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedInvalid Date  ·  by AUQ
AI Visibility Score
31
out of 100. Low band. Permiso Security is cited in 9 of 39 AI answers. It shows up on Identity Security Posture Management, Permiso Security. It is absent on Identity Threat Detection And Response, Identity Security, Cloud Identity Security.
Verified AI Overview citations
9
Permiso Security's brand is cited in 9 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
23%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Permiso Security scores 31 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Permiso Security is cited in 9 of 39 AI answers. It shows up on Identity Security Posture Management, Permiso Security. It is absent on Identity Threat Detection And Response, Identity Security, Cloud Identity Security.

AI answers fire on 100% of tracked queries, yet Permiso Security is quoted in only 23% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
31
Low band
BarelyLowCompetitiveDominant
What's in the score
  • How often AI answers appear100 / 100
  • Inclusion in category answers26 / 100
  • Quality of placement when cited50 / 100
  • How AI describes the brand50 / 100
  • Topic coverage breadth33 / 100
  • Your pages being quoted23 / 100
Work with AUQ

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AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
Identity Security Posture ManagementOwnedpositioning
Permiso SecurityOwnedcomparison
Identity Threat Detection And ResponseInvisiblepositioning
Identity SecurityInvisiblepositioning
Cloud Identity SecurityInvisiblepositioning
Non-Human Identity SecurityInvisiblepositioning
Buyer-journey coverage

Problem Aware. overview queries: Permiso Security appears on 2 of 6 themes.

Solution Aware. Owned on Identity Security Posture Management, Permiso Security; absent on Identity Threat Detection And Response, Identity Security, Cloud Identity Security.

Alternatives. 1 themes name the brand without citing it; 29 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
9
23% citation rate when AI answers.
Total brand mentions
10
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Permiso Security's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryTypePermiso Security in the AI answerTop sources cited
best identity threat detection and responsePositioningAbsentgartner.com, microsoft.com, proofpoint.com
identity threat detection and response vendorsPositioningAbsentgartner.com, microsoft.com, semperis.com
identity threat detection and response solutionsPositioningAbsentmicrosoft.com, semperis.com, gartner.com
identity threat detection and response softwarePositioningAbsentmicrosoft.com, sophos.com, obsidiansecurity.com
identity threat detection and response platformPositioningAbsentmicrosoft.com, crowdstrike.com, gartner.com
top identity threat detection and response providersPositioningAbsentsophos.com, reco.ai, crowdstrike.com
identity threat detection and response comparisonPositioningAbsentstellarcyber.ai, crowdstrike.com, rapid7.com
best identity securityPositioningAbsentsecurity.org, forbes.com, safehome.org
identity security vendorsPositioningAbsentsailpoint.com, astrix.security, veza.com
identity security solutionsPositioningAbsentcyberark.com, beyondtrust.com, silverfort.com
identity security softwarePositioningAbsentpcmag.com, security.org, aura.com
identity security platformPositioningAbsentcyberark.com, broadcom.com, oneidentity.com
top identity security providersPositioningAbsentidmworks.com, sentinelone.com, gartner.com
identity security comparisonPositioningAbsentsaviynt.com, sailpoint.com, forbes.com
best cloud identity securityPositioningAbsentreddit.com, sentinelone.com, fivetran.com
cloud identity security vendorsPositioningAbsentreddit.com, cyberark.com, gartner.com
cloud identity security solutionsPositioningAbsentveza.com, sailpoint.com, cyberark.com
cloud identity security softwarePositioningAbsentreddit.com, wiz.io, paloaltonetworks.com
cloud identity security platformPositioningAbsentsailpoint.com, reddit.com, oneidentity.com
top cloud identity security providersPositioningAbsentveza.com, sentinelone.com, identitymanagementinstitute.org
cloud identity security comparisonPositioningAbsentdevopsschool.com, sailpoint.com, cyberark.com
best non-human identity securityPositioningAbsenttoken.security, silverfort.com, veza.com
non-human identity security vendorsPositioningNamed, not citedsilverfort.com, token.security, doppler.com
non-human identity security solutionsPositioningAbsentveza.com, entro.security, silverfort.com
non-human identity security softwarePositioningAbsentoasis.security, entro.security, microsoft.com
non-human identity security platformPositioningAbsentastrix.security, blog.gitguardian.com, appomni.com
top non-human identity security providersPositioningAbsentcloudsecurityalliance.org, blog.gitguardian.com, oasis.security
non-human identity security comparisonPositioningCitedveza.com, silverfort.com, cyberark.com
best identity security posture managementPositioningAbsentveza.com, saviynt.com, crowdstrike.com
identity security posture management vendorsPositioningCitedveza.com, oneidentity.com, huntress.com
identity security posture management solutionsPositioningAbsentveza.com, okta.com, crowdstrike.com
identity security posture management softwarePositioningCitedveza.com, huntress.com, sentinelone.com
identity security posture management platformPositioningCitedsaviynt.com, permiso.io, huntress.com
top identity security posture management providersPositioningAbsentpaloaltonetworks.com, duo.com, huntress.com
identity security posture management comparisonPositioningCitedpaloaltonetworks.com, sentinelone.com, silverfort.com
alternatives to Permiso SecurityComparisonCitedgartner.com, g2.com, cybersectools.com
Permiso Security vs CrowdStrikeComparisonCitedcrowdstrike.com, permiso.io, trendmicro.com
Permiso Security vs WizComparisonCitedarmosec.io, permiso.io, cycode.com
Permiso Security vs OortComparisonCitedpermiso.io, businesswire.com, docs.oort.io
THREE FINDINGS THAT MATTER
01

The brand is missing from 77% of AI-answer queries

Permiso Security is cited in 9 of the 39 AI answers we triggered.

02

AI misreads the category

Permiso Security presents as identity threat detection and response, identity security, cloud identity security, non-human identity security, identity security posture management. AI Overviews cite it on Identity Security Posture Management, Permiso Security and it is absent on Identity Threat Detection And Response, Identity Security, Cloud Identity Security.

TOP THREE MOVES
01

Win presence on Identity Threat Detection And Response

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Identity Threat Detection And Response

Detect and protect against human and non-human identity threats in real-time Introducing Runtime Agentic Identity Security in the Permiso Platform [ READ MORE ] Platform Permiso Platform The Permiso Platform discovers, protects, and depermiso.io, 2026

Differentiators it leads with: Permiso Discover, Permiso Protect, Permiso Defend, Identity Visibility And Intelligence Platform.

What Google's AI says

Recognized in AI answers for Identity Security Posture Management, Permiso Security

Cited as a provider on Identity Security Posture Management, Permiso Security queries.
Appears alongside microsoft.com, gartner.com, veza.com.
The core gap
Permiso Security presents as identity threat detection and response, identity security, cloud identity security, non-human identity security, identity security posture management. AI Overviews cite it on Identity Security Posture Management, Permiso Security and it is absent on Identity Threat Detection And Response, Identity Security, Cloud Identity Security.
Words AI uses for the brand
Identity Security Posture ManagementPermiso Security
The brand's own pillars that AI omits
Identity Threat Detection And ResponseIdentity SecurityCloud Identity SecurityCited source on vendor and comparison queries
WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
microsoft.com16Cited on 16 of the queries we tested.
gartner.com15Cited on 15 of the queries we tested.
veza.com15Cited on 15 of the queries we tested.
crowdstrike.com14Cited on 14 of the queries we tested.
paloaltonetworks.com13Cited on 13 of the queries we tested.
sentinelone.com12Cited on 12 of the queries we tested.
youtube.com12Cited on 12 of the queries we tested.
okta.com12Cited on 12 of the queries we tested.
cyberark.com11Cited on 11 of the queries we tested.
silverfort.com9Cited on 9 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Permiso Security is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Permiso Security on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
microsoft.comCited on 16 of the tested queries.
gartner.comCited on 15 of the tested queries.
veza.comCited on 15 of the tested queries.
crowdstrike.comCited on 14 of the tested queries.
paloaltonetworks.comCited on 13 of the tested queries.
sentinelone.comCited on 12 of the tested queries.
youtube.comCited on 12 of the tested queries.
okta.comCited on 12 of the tested queries.
Key observation
microsoft.com is the most-cited source across the queries Permiso Security is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Identity Threat Detection And Response, Identity Security, Cloud Identity Security.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.