GEO AUDIT  ·  BRAND-ONLY

FormusPro.

A look at how FormusPro is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Siteformuspro.com
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedOctober 21, 2026  ·  by AUQ
AI Visibility Score
21
out of 100. Absent band. FormusPro is cited in 7 of 37 AI answers. It shows up on Formuspro. It is absent on Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits.
Verified AI Overview citations
7
FormusPro's brand is cited in 7 of the 37 AI-answer queries we tested.
AI answer trigger rate
95%
Google's AI answer box fires on 37 of 39 tracked queries.
Citation rate when AI answers
19%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

FormusPro scores 21 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

FormusPro is cited in 7 of 37 AI answers. It shows up on Formuspro. It is absent on Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits.

AI answers fire on 95% of tracked queries, yet FormusPro is quoted in only 19% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
21
Absent band
BarelyLowCompetitiveDominant
What's in the score
  • Your pages being quoted 35%19 / 100
  • Inclusion in category answers 25%19 / 100
  • How AI describes the brand 20%33 / 100
  • Topic coverage breadth 20%17 / 100
Work with AUQ

We don't hand you a report and walk away. We execute it.

AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Dynamics 365 Consultancy

Microsoft Business Applications Partner | FormusPro Skip to content UK: +44 1432 345191 US: +1 (727) 231 6096 info@formuspro.com Linkedin Facebook Youtube Instagram What We Do CRM & Customer Engagement ERP and Finance Solutions Data &amformuspro.com, 2026

Differentiators it leads with: Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits, Power Apps Development.

What Google's AI says

Recognized in AI answers for Formuspro

Cited as a provider on Formuspro queries.
Appears alongside microsoft.com, youtube.com, singlestoneconsulting.com.
The core gap
FormusPro presents as Dynamics 365 consultancy, Power Platform consultancy, Dynamics 365 for nonprofits, Power Apps development, CRM for public sector. AI Overviews cite it on Formuspro and it is absent on Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits.
Words AI uses for the brand
Formuspro
The brand's own pillars that AI omits
Dynamics 365 ConsultancyPower Platform ConsultancyDynamics 365 For NonprofitsCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
FormusproOwnedcomparison
Dynamics 365 ConsultancyInvisiblepositioning
Power Platform ConsultancyInvisiblepositioning
Dynamics 365 For NonprofitsInvisiblepositioning
Power Apps DevelopmentInvisiblepositioning
Crm For Public SectorInvisiblepositioning
Buyer-journey coverage

Problem Aware. Overview queries: FormusPro appears on 1 of 6 themes.

Solution Aware. Owned on Formuspro; absent on Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits.

Alternatives. 0 themes name the brand without citing it; 30 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
37
95% of tracked queries trigger an AI Overview.
Times brand cited
7
19% citation rate when AI answers.
Total brand mentions
7
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means FormusPro's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryFormusPro in the AI answerTop sources cited
best dynamics 365 consultancyAbsentsinglestoneconsulting.com, beyondkey.com, linkedin.com
dynamics 365 consultancy vendorsAbsentmicrosoft.com, centricconsulting.com, msdynamicsworld.com
dynamics 365 consultancy solutionsAbsentdamcogroup.com, scnsoft.com, dynamicssquare.com
dynamics 365 consultancy softwareAbsentmicrosoft.com, coffee-dunn.com, centricconsulting.com
dynamics 365 consultancy platformAbsentyoutube.com, streamssolutions.com, tabdelta.io
top dynamics 365 consultancy providersAbsentlinkedin.com, msdynamicsworld.com, raybiztech.com
dynamics 365 consultancy comparisonAbsentflectic.com, featuredcustomers.com, raybiztech.com
best power platform consultancyAbsentevolveinc.com, powerbiconsultingservices.com, softwebsolutions.com
power platform consultancy vendorsAbsentrishabhsoft.com, softwebsolutions.com, transparity.com
power platform consultancy solutionsAbsentepcgroup.net, powerbiconsultingservices.com, apptechnology.co.uk
power platform consultancy softwareAbsentcentricconsulting.com, powerbiconsultingservices.com, beyondintranet.com
power platform consultancy platformAbsenttransparity.com, optimumcs.com, microsoft.com
top power platform consultancy providersAbsentcommunity.powerplatform.com, revenuebase.ai, linkedin.com
power platform consultancy comparisonAbsentwebtual.com, bettersagency.com, revenuebase.ai
best dynamics 365 for nonprofitsAbsentreddit.com, microsoft.com, beyondkey.com
dynamics 365 for nonprofits vendorsAbsentmicrosoft.com, reddit.com, techsoup.org
dynamics 365 for nonprofits solutionsAbsentteamheller.com, youtube.com, ellipsesolutions.com
dynamics 365 for nonprofits softwareCitedreddit.com, youtube.com, sylogist.com
dynamics 365 for nonprofits platformCitedmicrosoft.com, reddit.com, beyondkey.com
top dynamics 365 for nonprofits providersAbsentissuewire.com, slashdot.org, prometix.com.au
dynamics 365 for nonprofits comparisonCitedstratuslive.com, erpresearch.com, beyondkey.com
best power apps developmentAbsentreddit.com, 1point1.com, learn.microsoft.com
power apps development vendorsNo AI answer
power apps development solutionsAbsentmicrosoft.com, learn.microsoft.com, concettolabs.com
power apps development softwareAbsentyoutube.com, microsoft.com, compass365.com
power apps development platformAbsentyoutube.com, reddit.com, bloomcs.com
top power apps development providersAbsentlangate.com, sapphiresolutions.net, bacancytechnology.com
power apps development comparisonAbsentflexmind.co, brilworks.com, youtube.com
best crm for public sectorAbsentaspirecrm.co.uk, claritysoft.com, facebook.com
crm for public sector vendorsNo AI answer
crm for public sector solutionsAbsentyoutube.com, salesforce.com, knack.com
crm for public sector softwareAbsentcomcate.com, salesforce.com, govdash.com
crm for public sector platformAbsentsinglestoneconsulting.com, granicus.com, salesforce.com
top crm for public sector providersAbsentsinglestoneconsulting.com, knack.com, salesforce.com
crm for public sector comparisonAbsentbbkmarketing.com, driftkingsmedia.com, granicus.com
alternatives to FormusProCitedgartner.com, alternativeto.net, techimply.com
FormusPro vs Cloud9 InsightCitedcloud9insight.com, formuspro.com, uk.linkedin.com
FormusPro vs CrimsonCitedassets-global.website-files.com, crimson.co.uk, formuspro.com
FormusPro vs AvanadeCiteden.wikipedia.org, rfp.wiki, featuredcustomers.com
THREE FINDINGS THAT MATTER
01

The brand is missing from 81% of AI-answer queries

FormusPro is cited in 7 of the 37 AI answers we triggered.

02

AI misreads the category

FormusPro presents as Dynamics 365 consultancy, Power Platform consultancy, Dynamics 365 for nonprofits, Power Apps development, CRM for public sector. AI Overviews cite it on Formuspro and it is absent on Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits.

TOP THREE MOVES
01

Win presence on Dynamics 365 Consultancy

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
microsoft.com14Cited on 14 of the queries we tested.
youtube.com12Cited on 12 of the queries we tested.
singlestoneconsulting.com9Cited on 9 of the queries we tested.
learn.microsoft.com9Cited on 9 of the queries we tested.
reddit.com7Cited on 7 of the queries we tested.
beyondkey.com6Cited on 6 of the queries we tested.
linkedin.com6Cited on 6 of the queries we tested.
salesforce.com6Cited on 6 of the queries we tested.
raybiztech.com5Cited on 5 of the queries we tested.
centricconsulting.com5Cited on 5 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations FormusPro is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of FormusPro on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
microsoft.comCited on 14 of the tested queries.
youtube.comCited on 12 of the tested queries.
singlestoneconsulting.comCited on 9 of the tested queries.
learn.microsoft.comCited on 9 of the tested queries.
reddit.comCited on 7 of the tested queries.
beyondkey.comCited on 6 of the tested queries.
linkedin.comCited on 6 of the tested queries.
salesforce.comCited on 6 of the tested queries.
Key observation
microsoft.com is the most-cited source across the queries FormusPro is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Dynamics 365 Consultancy, Power Platform Consultancy, Dynamics 365 For Nonprofits.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.