GEO AUDIT  ·  BRAND-ONLY

Crassula.

A look at how Crassula is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitecrassula.io
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedSeptember 28, 2026  ·  by AUQ
AI Visibility Score
36
out of 100. Low band. Crassula is cited in 12 of 39 AI answers. It shows up on White-Label Banking, Crassula. It is absent on Core Banking, Banking As A Service, Neobank.
Verified AI Overview citations
12
Crassula's brand is cited in 12 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
31%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Crassula scores 36 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Crassula is cited in 12 of 39 AI answers. It shows up on White-Label Banking, Crassula. It is absent on Core Banking, Banking As A Service, Neobank.

AI answers fire on 100% of tracked queries, yet Crassula is quoted in only 31% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
36
Low band
BarelyLowCompetitiveDominant
What's in the score
  • Your pages being quoted 35%31 / 100
  • Inclusion in category answers 25%36 / 100
  • How AI describes the brand 20%50 / 100
  • Topic coverage breadth 20%33 / 100
Work with AUQ

We don't hand you a report and walk away. We execute it.

AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Core Banking

Digital bank in a matter of days | Crassula Menu Key Features Accounts Set a Flexible Business Model Transfers Payments Without Borders Cards Enhance your Horizons Dashboard Oversee, Manage and Control Price Lists & Fees Maximize your Proficrassula.io, 2026

Differentiators it leads with: Core Banking, White-Label Banking, Banking As A Service, Neobank.

What Google's AI says

Recognized in AI answers for White-Label Banking, Crassula

Cited as a provider on White-Label Banking, Crassula queries.
Appears alongside youtube.com, connectpay.com, backbase.com.
The core gap
Crassula presents as core banking, white-label banking, banking as a service, neobank, e-wallet. AI Overviews cite it on White-Label Banking, Crassula and it is absent on Core Banking, Banking As A Service, Neobank.
Words AI uses for the brand
White-Label BankingCrassula
The brand's own pillars that AI omits
Core BankingBanking As A ServiceNeobankCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
White-Label BankingOwnedpositioning
CrassulaOwnedcomparison
Core BankingInvisiblepositioning
Banking As A ServiceInvisiblepositioning
NeobankInvisiblepositioning
E-WalletInvisiblepositioning
Buyer-journey coverage

Problem Aware. Overview queries: Crassula appears on 2 of 6 themes.

Solution Aware. Owned on White-Label Banking, Crassula; absent on Core Banking, Banking As A Service, Neobank.

Alternatives. 2 themes name the brand without citing it; 25 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
12
31% citation rate when AI answers.
Total brand mentions
14
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Crassula's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryCrassula in the AI answerTop sources cited
best core bankingAbsentinnowise.com, fiserv.com, kindgeek.com
core banking vendorsAbsentgartner.com, ibm.com, finastra.com
core banking solutionsAbsentfisglobal.com, csiweb.com, dxc.com
core banking softwareAbsentgartner.com, csiweb.com, shazam.net
core banking platformAbsentgartner.com, fisglobal.com, fiserv.com
top core banking providersAbsentbackbase.com, innowise.com, fiserv.com
core banking comparisonAbsentforest.app, rfp.wiki, trustradius.com
best white-label bankingCitedbackbase.com, sdk.finance, crassula.io
white-label banking vendorsCitedbackbase.com, connectpay.com, treasuryprime.com
white-label banking solutionsCiteden.wikipedia.org, youtube.com, hashcodex.com
white-label banking softwareCitedebanq.com, sourceforge.net, hashcodex.com
white-label banking platformCitedbackbase.com, sdk.finance, crassula.io
top white-label banking providersCitedkindgeek.com, csiweb.com, connectpay.com
white-label banking comparisonCitedsourceforge.net, framnex.com, crassula.io
best banking as a serviceCitedbackbase.com, crassula.io, fintech-pulse.com
banking as a service vendorsAbsentbackbase.com, reddit.com, flagright.com
banking as a service solutionsCitedbackbase.com, pwc.com, sdk.finance
banking as a service softwareCitedsolarisgroup.com, flagright.com, chain.link
banking as a service platformAbsentyoutube.com, rfp.wiki, andersenlab.co.uk
top banking as a service providersAbsentbackbase.com, fintechmagazine.com, reddit.com
banking as a service comparisonAbsentstripe.com, backbase.com, connectpay.com
best neobankAbsentnerdwallet.com, neobanque.ch, builtin.com
neobank vendorsAbsentconnectpay.com, goodfirms.co, treasuryprime.com
neobank solutionsAbsentbusinesswire.com, openbankingexpo.com, linkedin.com
neobank softwareAbsentsdk.finance, rndpoint.com, startneobank.com
neobank platformAbsentneo.sa, linkedin.com, startneobank.com
top neobank providersAbsentlandbase.com, youtube.com, builtin.com
neobank comparisonAbsentbankrate.com, moneyland.ch, youtube.com
best e-walletAbsentcnet.com, wallet.google, connectpay.com
e-wallet vendorsAbsentsdk.finance, techtarget.com, citcon.com
e-wallet solutionsAbsentinvestopedia.com, linkedin.com, connectpay.com
e-wallet softwareAbsentiliumsoft.com, apps.microsoft.com, sdk.finance
e-wallet platformAbsentsdk.finance, paysafe.com, connectpay.com
top e-wallet providersAbsentant-intl.com, linkedin.com, primexbt.com
e-wallet comparisonAbsentconnectpay.com, nuvei.com, skrill.com
alternatives to CrassulaNamed, not citedreddit.com, gardenia.net, answers.mountaincrestgardens.com
Crassula vs MambuCitedsemtexx-consulting.com, crassula.io, suburbansill.com
Crassula vs Thought MachineCitedthoughtmachine.net, youtube.com, crassula.io
Crassula vs SDK.financeNamed, not citedinterexy.com, sourceforge.net, slashdot.org
THREE FINDINGS THAT MATTER
01

The brand is missing from 69% of AI-answer queries

Crassula is cited in 12 of the 39 AI answers we triggered.

02

AI misreads the category

Crassula presents as core banking, white-label banking, banking as a service, neobank, e-wallet. AI Overviews cite it on White-Label Banking, Crassula and it is absent on Core Banking, Banking As A Service, Neobank.

TOP THREE MOVES
01

Win presence on Core Banking

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
youtube.com13Cited on 13 of the queries we tested.
connectpay.com11Cited on 11 of the queries we tested.
backbase.com7Cited on 7 of the queries we tested.
linkedin.com7Cited on 7 of the queries we tested.
en.wikipedia.org6Cited on 6 of the queries we tested.
innowise.com5Cited on 5 of the queries we tested.
fiserv.com5Cited on 5 of the queries we tested.
sdk.finance5Cited on 5 of the queries we tested.
wallet.google5Cited on 5 of the queries we tested.
stripe.com4Cited on 4 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Crassula is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Crassula on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
youtube.comCited on 13 of the tested queries.
connectpay.comCited on 11 of the tested queries.
backbase.comCited on 7 of the tested queries.
linkedin.comCited on 7 of the tested queries.
en.wikipedia.orgCited on 6 of the tested queries.
innowise.comCited on 5 of the tested queries.
fiserv.comCited on 5 of the tested queries.
sdk.financeCited on 5 of the tested queries.
Key observation
youtube.com is the most-cited source across the queries Crassula is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Core Banking, Banking As A Service, Neobank.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.