GEO AUDIT  ·  BRAND-ONLY

BrightEdge.

A look at how BrightEdge is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitebrightedge.com
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedJune 20, 2026  ·  by AUQ
AI Visibility Score
37
out of 100. Low band. BrightEdge is cited in 10 of 39 AI answers. It shows up on Enterprise Seo Platform, Brightedge. It is absent on Seo Software, Keyword Research Tools, Search Engine Optimization.
Verified AI Overview citations
10
BrightEdge's brand is cited in 10 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
26%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

BrightEdge scores 37 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

BrightEdge is cited in 10 of 39 AI answers. It shows up on Enterprise Seo Platform, Brightedge. It is absent on Seo Software, Keyword Research Tools, Search Engine Optimization.

AI answers fire on 100% of tracked queries, yet BrightEdge is quoted in only 26% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
37
Low band
BarelyLowCompetitiveDominant
What's in the score
  • How often AI answers appear100 / 100
  • Inclusion in category answers33 / 100
  • Quality of placement when cited50 / 100
  • How AI describes the brand67 / 100
  • Topic coverage breadth33 / 100
  • Your pages being quoted26 / 100
Work with AUQ

We don't hand you a report and walk away. We execute it.

AUQ is an execution team, not a consultancy. We ship the fixes, content, and citations this audit calls for — and we work month-to-month, so we re-earn the engagement every 30 days.

Start with a month → No long-term contracts
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
Enterprise Seo PlatformOwnedpositioning
BrightedgeOwnedcomparison
Seo SoftwareInvisiblepositioning
Keyword Research ToolsInvisiblepositioning
Search Engine OptimizationInvisiblepositioning
Content Marketing SoftwareInvisiblepositioning
Buyer-journey coverage

Problem Aware. overview queries: BrightEdge appears on 2 of 6 themes.

Solution Aware. Owned on Enterprise Seo Platform, Brightedge; absent on Seo Software, Keyword Research Tools, Search Engine Optimization.

Alternatives. 3 themes name the brand without citing it; 26 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
10
26% citation rate when AI answers.
Total brand mentions
13
Across all observed AI responses.
Case Studies

This playbook has already worked. Here's the proof.

Executed by AUQ for B2B SaaS teams with the same gaps this audit found.

QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means BrightEdge's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryTypeBrightEdge in the AI answerTop sources cited
best enterprise seo platformPositioningCitedbrightedge.com, viciousmarketing.net, brandonleuangpaseuth.com
enterprise seo platform vendorsPositioningCitedbrightedge.com, sureoak.com, viciousmarketing.net
enterprise seo platform solutionsPositioningCitedbrightedge.com, enterprise.semrush.com, gartner.com
enterprise seo platform softwarePositioningCitedgartner.com, siteimprove.com, brightedge.com
enterprise seo platform platformPositioningNamed, not citedsiteimprove.com, enterprise.semrush.com, lumar.io
top enterprise seo platform providersPositioningCitedviciousmarketing.net, g2.com, thatware.co
enterprise seo platform comparisonPositioningCitedviciousmarketing.net, siteimprove.com, brightedge.com
best seo softwarePositioningAbsentzapier.com, morningscore.io, techradar.com
seo software vendorsPositioningAbsentgartner.com, topseos.com, capterra.ca
seo software solutionsPositioningAbsentsitepoint.com, networksolutions.com, youtube.com
seo software softwarePositioningAbsentzapier.com, pcmag.com, growthmarketingpro.com
seo software platformPositioningCitedbrightedge.com, gartner.com, searchatlas.com
top seo software providersPositioningAbsenttechtidesolutions.com, g2.com, techradar.com
seo software comparisonPositioningAbsentshore3.com, growthmarketingpro.com, morningscore.io
best keyword research toolsPositioningAbsentzapier.com, keywordtool.io, youtube.com
keyword research tools vendorsPositioningAbsentyoutube.com, reddit.com, business.google.com
keyword research tools solutionsPositioningAbsentbusiness.google.com, zapier.com, moz.com
keyword research tools softwarePositioningAbsentkeywordtool.io, zapier.com, semrush.com
keyword research tools platformPositioningAbsentsemrush.com, business.google.com, keywordtool.io
top keyword research tools providersPositioningAbsentcommunity.hubspot.com, zapier.com, youtube.com
keyword research tools comparisonPositioningAbsentzapier.com, wordstream.com, keywordtool.io
best search engine optimizationPositioningAbsentenergy.gov, developers.google.com, mtu.edu
search engine optimization vendorsPositioningAbsentagencies.semrush.com, clutch.co, searchbloom.com
search engine optimization solutionsPositioningAbsentdevelopers.google.com, thriveagency.com, americaneagle.com
search engine optimization softwarePositioningAbsentzapier.com, morningscore.io, pcmag.com
search engine optimization platformPositioningCitedbrightedge.com, zapier.com, morningscore.io
top search engine optimization providersPositioningAbsentcoalitiontechnologies.com, clutch.co, firstpagesage.com
search engine optimization comparisonPositioningAbsenttandfonline.com, internetmarketingninjas.com, youtube.com
best content marketing softwarePositioningAbsentg2.com, gartner.com, mailerlite.com
content marketing software vendorsPositioningAbsentg2.com, web-strategist.com, hubspot.com
content marketing software solutionsPositioningAbsentgartner.com, hubspot.com, salesforce.com
content marketing software softwarePositioningAbsentg2.com, hubspot.com, gartner.com
content marketing software platformPositioningAbsentgartner.com, optimizely.com, g2.com
top content marketing software providersPositioningAbsentg2.com, hubspot.com, jasper.ai
content marketing software comparisonPositioningAbsentgartner.com, crozdesk.com, salesforce.com
alternatives to BrightEdgeComparisonCitedgartner.com, reddit.com, softwarereviews.com
BrightEdge vs ConductorComparisonCitedconductor.com, quora.com, authoritytech.io
BrightEdge vs seoClarityComparisonNamed, not citedseoclarity.net, g2.com, trustradius.com
BrightEdge vs SemrushComparisonNamed, not citedsearchatlas.com, aeoengine.ai, g2.com
THREE FINDINGS THAT MATTER
01

The brand is missing from 74% of AI-answer queries

BrightEdge is cited in 10 of the 39 AI answers we triggered.

02

AI misreads the category

BrightEdge presents as enterprise seo platform, seo software, keyword research tools, search engine optimization, content marketing software. AI Overviews cite it on Enterprise Seo Platform, Brightedge and it is absent on Seo Software, Keyword Research Tools, Search Engine Optimization.

TOP THREE MOVES
01

Win presence on Seo Software

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Enterprise Seo Platform

BrightEdge | Enterprise SEO and AI Search Platform Skip to main content Main navigation Product Analyze Keyword research Keyword research Find new keyword opportunities On Share of Voice Share of Voice Uncover your competitors strategies Ofbrightedge.com, 2026

Differentiators it leads with: Data Cube X, Copilot, Autopilot, Enterprise Seo Platform.

What Google's AI says

Recognized in AI answers for Enterprise Seo Platform, Brightedge

Cited as a provider on Enterprise Seo Platform, Brightedge queries.
Appears alongside youtube.com, zapier.com, semrush.com.
The core gap
BrightEdge presents as enterprise seo platform, seo software, keyword research tools, search engine optimization, content marketing software. AI Overviews cite it on Enterprise Seo Platform, Brightedge and it is absent on Seo Software, Keyword Research Tools, Search Engine Optimization.
Words AI uses for the brand
Enterprise Seo PlatformBrightedge
The brand's own pillars that AI omits
Seo SoftwareKeyword Research ToolsSearch Engine OptimizationCited source on vendor and comparison queries
WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
youtube.com20Cited on 20 of the queries we tested.
zapier.com13Cited on 13 of the queries we tested.
semrush.com12Cited on 12 of the queries we tested.
reddit.com11Cited on 11 of the queries we tested.
g2.com10Cited on 10 of the queries we tested.
gartner.com7Cited on 7 of the queries we tested.
ahrefs.com7Cited on 7 of the queries we tested.
moz.com7Cited on 7 of the queries we tested.
pipeline.zoominfo.com7Cited on 7 of the queries we tested.
morningscore.io6Cited on 6 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations BrightEdge is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of BrightEdge on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
youtube.comCited on 20 of the tested queries.
zapier.comCited on 13 of the tested queries.
semrush.comCited on 12 of the tested queries.
reddit.comCited on 11 of the tested queries.
g2.comCited on 10 of the tested queries.
gartner.comCited on 7 of the tested queries.
ahrefs.comCited on 7 of the tested queries.
moz.comCited on 7 of the tested queries.
Key observation
youtube.com is the most-cited source across the queries BrightEdge is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Seo Software, Keyword Research Tools, Search Engine Optimization.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.