GEO AUDIT  ·  BRAND-ONLY

Mobi.

A look at how Mobi is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitemobi.ai
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedAugust 28, 2026  ·  by AUQ
AI Visibility Score
11
out of 100. Absent band. Mobi is cited in 2 of 39 AI answers. It shows up on Mobi. It is absent on Applied Ai, Ai Consulting, Operations Research.
Verified AI Overview citations
2
Mobi's brand is cited in 2 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
5%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Mobi scores 11 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Mobi is cited in 2 of 39 AI answers. It shows up on Mobi. It is absent on Applied Ai, Ai Consulting, Operations Research.

AI answers fire on 100% of tracked queries, yet Mobi is quoted in only 5% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
11
Absent band
BarelyLowCompetitiveDominant
What's in the score
  • How often AI answers appear100 / 100
  • Inclusion in category answers10 / 100
  • Quality of placement when cited50 / 100
  • How AI describes the brand17 / 100
  • Topic coverage breadth17 / 100
  • Your pages being quoted5 / 100
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Applied AI

Purpose-built AI to solve your hardest problems Optimization Services Travel Retail Industries Resources Company Get in touch Optimization Services Travel Retail Industries Resources Company The AI Platform for Travel & Transportation Wmobi.ai, 2026

Differentiators it leads with: Applied AI, AI Consulting, Operations Research, Optimization Software.

What Google's AI says

Recognized in AI answers for Mobi

Cited as a provider on Mobi queries.
Appears alongside YouTube, Reddit, LinkedIn.
The core gap
Mobi presents as applied AI, AI consulting, operations research, optimization software, decision science. AI Overviews cite it on Mobi and it is absent on Applied Ai, Ai Consulting, Operations Research.
Words AI uses for the brand
Mobi
The brand's own pillars that AI omits
Applied AiAi ConsultingOperations ResearchCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
MobiOwnedcomparison
Applied AiInvisiblepositioning
Ai ConsultingInvisiblepositioning
Operations ResearchInvisiblepositioning
Optimization SoftwareInvisiblepositioning
Decision ScienceInvisiblepositioning
Buyer-journey coverage

Problem Aware. overview queries: Mobi appears on 1 of 6 themes.

Solution Aware. Owned on Mobi; absent on Applied Ai, Ai Consulting, Operations Research.

Alternatives. 2 themes name the brand without citing it; 35 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
2
5% citation rate when AI answers.
Total brand mentions
4
Across all observed AI responses.
QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Mobi's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryTypeMobi in the AI answerTop sources cited
best applied aiPositioningAbsentgemini.google.com
applied ai vendorsPositioningAbsent
applied ai solutionsPositioningAbsent
applied ai softwarePositioningAbsentcloud.google.com
applied ai platformPositioningAbsent
top applied ai providersPositioningAbsent
applied ai comparisonPositioningAbsent
best ai consultingPositioningAbsent
ai consulting vendorsPositioningAbsent
ai consulting solutionsPositioningAbsent
ai consulting softwarePositioningAbsent
ai consulting platformPositioningAbsent
top ai consulting providersPositioningAbsent
ai consulting comparisonPositioningAbsent
best operations researchPositioningAbsent
operations research vendorsPositioningAbsent
operations research solutionsPositioningAbsent
operations research softwarePositioningAbsentdevelopers.google.com
operations research platformPositioningAbsentdevelopers.google.com
top operations research providersPositioningAbsentdevelopers.google.com
operations research comparisonPositioningAbsent
best optimization softwarePositioningAbsent
optimization software vendorsPositioningAbsent
optimization software solutionsPositioningAbsent
optimization software softwarePositioningAbsentdevelopers.google.com
optimization software platformPositioningAbsentdevelopers.google.com
top optimization software providersPositioningAbsent
optimization software comparisonPositioningAbsentdevelopers.google.com
best decision sciencePositioningAbsent
decision science vendorsPositioningAbsent
decision science solutionsPositioningAbsent
decision science softwarePositioningAbsent
decision science platformPositioningAbsent
top decision science providersPositioningAbsent
decision science comparisonPositioningAbsent
alternatives to MobiComparisonNamed, not cited
Mobi vs PalantirComparisonCited
Mobi vs C3 AIComparisonNamed, not cited
Mobi vs QuantiphiComparisonCited
THREE FINDINGS THAT MATTER
01

The brand is missing from 95% of AI-answer queries

Mobi is cited in 2 of the 39 AI answers we triggered.

02

AI misreads the category

Mobi presents as applied AI, AI consulting, operations research, optimization software, decision science. AI Overviews cite it on Mobi and it is absent on Applied Ai, Ai Consulting, Operations Research.

TOP THREE MOVES
01

Win presence on Applied Ai

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
YouTube21Cited on 21 of the queries we tested.
Reddit16Cited on 16 of the queries we tested.
LinkedIn12Cited on 12 of the queries we tested.
Wikipedia10Cited on 10 of the queries we tested.
Gartner6Cited on 6 of the queries we tested.
IBM6Cited on 6 of the queries we tested.
developers.google.com6Cited on 6 of the queries we tested.
Google6Cited on 6 of the queries we tested.
EffectiveSoft5Cited on 5 of the queries we tested.
Medium5Cited on 5 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Mobi is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Mobi on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
YouTubeCited on 21 of the tested queries.
RedditCited on 16 of the tested queries.
LinkedInCited on 12 of the tested queries.
WikipediaCited on 10 of the tested queries.
GartnerCited on 6 of the tested queries.
IBMCited on 6 of the tested queries.
developers.google.comCited on 6 of the tested queries.
GoogleCited on 6 of the tested queries.
Key observation
YouTube is the most-cited source across the queries Mobi is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Applied Ai, Ai Consulting, Operations Research.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.