GEO AUDIT  ·  BRAND-ONLY

Checkly.

A look at how Checkly is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitechecklyhq.com
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedAugust 4, 2026  ·  by AUQ
AI Visibility Score
60
out of 100. Competitive band. Checkly is cited in 20 of 39 AI answers. It shows up on Api Monitoring, Monitoring As Code, Checkly. It is absent on Uptime Monitoring, End-To-End Testing.
Verified AI Overview citations
20
Checkly's brand is cited in 20 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
51%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Checkly scores 60 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Checkly is cited in 20 of 39 AI answers. It shows up on Api Monitoring, Monitoring As Code, Checkly. It is absent on Uptime Monitoring, End-To-End Testing.

AI answers fire on 100% of tracked queries, yet Checkly is quoted in only 51% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
60
Competitive band
BarelyLowCompetitiveDominant
What's in the score
  • How often AI answers appear100 / 100
  • Inclusion in category answers64 / 100
  • Quality of placement when cited50 / 100
  • How AI describes the brand83 / 100
  • Topic coverage breadth50 / 100
  • Your pages being quoted51 / 100
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

Synthetic Monitoring

Checkly , The active reliability layer for developers & agents Checkly - Home Product Detect Uptime Monitoring Measure the availability of your digital footprint Heartbeat Monitoring Catch cron jobs and backups that fail silently Synthechecklyhq.com, 2026

Differentiators it leads with: Synthetic Monitoring, API Monitoring, Uptime Monitoring, End-To-End Testing.

What Google's AI says

Recognized in AI answers for Api Monitoring, Monitoring As Code, Checkly

Cited as a provider on Api Monitoring, Monitoring As Code, Checkly queries.
Appears alongside youtube.com, reddit.com, onlineornot.com.
The core gap
Checkly presents as synthetic monitoring, API monitoring, uptime monitoring, end-to-end testing, monitoring as code. AI Overviews cite it on Api Monitoring, Monitoring As Code, Checkly and it is absent on Uptime Monitoring, End-To-End Testing.
Words AI uses for the brand
Api MonitoringMonitoring As CodeCheckly
The brand's own pillars that AI omits
Uptime MonitoringEnd-To-End TestingCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
Api MonitoringOwnedpositioning
Monitoring As CodeOwnedpositioning
ChecklyOwnedcomparison
Synthetic MonitoringPartialpositioning
Uptime MonitoringInvisiblepositioning
End-To-End TestingInvisiblepositioning
Buyer-journey coverage

Problem Aware. overview queries: Checkly appears on 3 of 6 themes.

Solution Aware. Owned on Api Monitoring, Monitoring As Code, Checkly; absent on Uptime Monitoring, End-To-End Testing.

Alternatives. 5 themes name the brand without citing it; 14 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
20
51% citation rate when AI answers.
Total brand mentions
25
Across all observed AI responses.
QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Checkly's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryTypeCheckly in the AI answerTop sources cited
best synthetic monitoringPositioningCiteddebugbear.com, onlineornot.com, splunk.com
synthetic monitoring vendorsPositioningNamed, not citedsmartbear.com, elastic.co, tracetest.io
synthetic monitoring solutionsPositioningNamed, not citedsolarwinds.com, reddit.com, splunk.com
synthetic monitoring softwarePositioningNamed, not citeden.wikipedia.org, reddit.com, ibm.com
synthetic monitoring platformPositioningCiteddatadoghq.com, kentik.com, dynatrace.com
top synthetic monitoring providersPositioningNamed, not citedtracetest.io, catchpoint.com, onlineornot.com
synthetic monitoring comparisonPositioningCitedkentik.com, youtube.com, onlineornot.com
best api monitoringPositioningCitedreddit.com, red-gate.com, zuplo.com
api monitoring vendorsPositioningCitedreddit.com, ibm.com, zuplo.com
api monitoring solutionsPositioningCitedsplunk.com, reddit.com, checklyhq.com
api monitoring softwarePositioningCitedreddit.com, zuplo.com, moesif.com
api monitoring platformPositioningCitedlevo.ai, treblle.com, digitalapi.ai
top api monitoring providersPositioningAbsentsplunk.com, zuplo.com, uptrends.com
api monitoring comparisonPositioningCitedibm.com, reddit.com, checklyhq.com
best uptime monitoringPositioningNamed, not citedpingdom.com, nurbak.com, debugbear.com
uptime monitoring vendorsPositioningAbsentuptimerobot.com, pingdom.com, youtube.com
uptime monitoring solutionsPositioningAbsentpingdom.com, uptimerobot.com, youtube.com
uptime monitoring softwarePositioningAbsentuptimerobot.com, youtube.com, pingdom.com
uptime monitoring platformPositioningAbsentreddit.com, uptimerobot.com, uptime.com
top uptime monitoring providersPositioningAbsentyoutube.com, uptimerobot.com, debugbear.com
uptime monitoring comparisonPositioningAbsentuptimerobot.com, nurbak.com, blog.vibecoder.me
best end-to-end testingPositioningAbsentreddit.com, ranorex.com, testingmind.com
end-to-end testing vendorsPositioningAbsentscnsoft.com, circleci.com, ibm.com
end-to-end testing solutionsPositioningAbsentcircleci.com, ibm.com, testingmind.com
end-to-end testing softwarePositioningAbsentcircleci.com, ibm.com, youtube.com
end-to-end testing platformPositioningAbsentcircleci.com, playwright.dev, testgrid.io
top end-to-end testing providersPositioningAbsentreddit.com, ibm.com, circleci.com
end-to-end testing comparisonPositioningAbsentgetautonoma.com, reddit.com, skyramp.dev
best monitoring as codePositioningCitedreddit.com, checklyhq.com, dynatrace.com
monitoring as code vendorsPositioningCitedreddit.com, youtube.com, dynatrace.com
monitoring as code solutionsPositioningCitedreddit.com, sensu.io, dynatrace.com
monitoring as code softwarePositioningCitedyoutube.com, dynatrace.com, reddit.com
monitoring as code platformPositioningCitedreddit.com, dynatrace.com, firefly.ai
top monitoring as code providersPositioningCitedreddit.com, youtube.com, checklyhq.com
monitoring as code comparisonPositioningCitedyoutube.com, minware.com, apmdigest.com
alternatives to ChecklyComparisonCitedreddit.com, checklyhq.com, medium.com
Checkly vs Datadog SyntheticsComparisonCitedchecklyhq.com, hyperping.com, datadoghq.com
Checkly vs PingdomComparisonCitedchecklyhq.com, onlineornot.com, stackshare.io
Checkly vs GrafanaComparisonCitedgrafana.com, playwright.tech, reddit.com
THREE FINDINGS THAT MATTER
01

The brand is missing from 49% of AI-answer queries

Checkly is cited in 20 of the 39 AI answers we triggered.

02

AI misreads the category

Checkly presents as synthetic monitoring, API monitoring, uptime monitoring, end-to-end testing, monitoring as code. AI Overviews cite it on Api Monitoring, Monitoring As Code, Checkly and it is absent on Uptime Monitoring, End-To-End Testing.

TOP THREE MOVES
01

Win presence on Uptime Monitoring

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
youtube.com14Cited on 14 of the queries we tested.
reddit.com10Cited on 10 of the queries we tested.
onlineornot.com8Cited on 8 of the queries we tested.
uptimerobot.com8Cited on 8 of the queries we tested.
thectoclub.com6Cited on 6 of the queries we tested.
github.com6Cited on 6 of the queries we tested.
nurbak.com6Cited on 6 of the queries we tested.
uptime.com6Cited on 6 of the queries we tested.
testingmind.com6Cited on 6 of the queries we tested.
circleci.com6Cited on 6 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Checkly is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Checkly on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
youtube.comCited on 14 of the tested queries.
reddit.comCited on 10 of the tested queries.
onlineornot.comCited on 8 of the tested queries.
uptimerobot.comCited on 8 of the tested queries.
thectoclub.comCited on 6 of the tested queries.
github.comCited on 6 of the tested queries.
nurbak.comCited on 6 of the tested queries.
uptime.comCited on 6 of the tested queries.
Key observation
youtube.com is the most-cited source across the queries Checkly is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for Uptime Monitoring, End-To-End Testing.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.