GEO AUDIT  ·  BRAND-ONLY

Baserow.

A look at how Baserow is described, positioned, and quoted inside Google's AI Overviews, the AI answer box at the top of search results, and where the brand shows up versus goes missing.

Sitebaserow.io
Where we lookedGoogle AI Overviews, US
Questions tested39 brand, category, and competitor queries
PreparedJuly 24, 2026  ·  by AUQ
AI Visibility Score
78
out of 100. Dominant band. Baserow is cited in 29 of 39 AI answers. It shows up on No-Code Database, Database Builder, Airtable Alternative. It is absent on No-Code App Builder.
Verified AI Overview citations
29
Baserow's brand is cited in 29 of the 39 AI-answer queries we tested.
AI answer trigger rate
100%
Google's AI answer box fires on 39 of 39 tracked queries.
Citation rate when AI answers
74%
Share of AI-answer queries where the brand is actually quoted.
EXECUTIVE SUMMARY

Baserow scores 78 of 100 for AI Overview visibility. The work is closing the citation and identity gaps.

Baserow is cited in 29 of 39 AI answers. It shows up on No-Code Database, Database Builder, Airtable Alternative. It is absent on No-Code App Builder.

AI answers fire on 100% of tracked queries, yet Baserow is quoted in only 74% of them. When it does appear, it sits as a listed provider, rarely the lead source.

AI Visibility Score
78
Dominant band
BarelyLowCompetitiveDominant
What's in the score
  • How often AI answers appear100 / 100
  • Inclusion in category answers74 / 100
  • Quality of placement when cited50 / 100
  • How AI describes the brand83 / 100
  • Topic coverage breadth83 / 100
  • Your pages being quoted74 / 100
IDENTITY IN AI OVERVIEWS

How the brand describes itself, and how Google's AI describes it.

What the brand says about itself

No-Code Database

No-code open source database & application builder | Baserow Database Builder Integrations Application Builder Security Automations Dashboards Baserow AI Roadmap Solutions by department Human Resources Product Marketing Operations Inforbaserow.io, 2026

Differentiators it leads with: Baserow AI, No-Code Database, Database Builder, Airtable Alternative.

What Google's AI says

Recognized in AI answers for No-Code Database, Database Builder, Airtable Alternative

Cited as a provider on No-Code Database, Database Builder, Airtable Alternative queries.
Appears alongside youtube.com, reddit.com, zite.com.
The core gap
Baserow presents as no-code database, database builder, Airtable alternative, no-code app builder, open source database. AI Overviews cite it on No-Code Database, Database Builder, Airtable Alternative and it is absent on No-Code App Builder.
Words AI uses for the brand
No-Code DatabaseDatabase BuilderAirtable Alternative
The brand's own pillars that AI omits
No-Code App BuilderCited source on vendor and comparison queries
CONTENT AND ENTITY COVERAGE

The topics that matter to the brand, and where it shows up in AI answers today.

See the full query-by-query breakdown →

TopicPresence in AI answersBuyer intent
No-Code DatabaseOwnedpositioning
Database BuilderOwnedpositioning
Airtable AlternativeOwnedpositioning
Open Source DatabaseOwnedpositioning
BaserowOwnedcomparison
No-Code App BuilderInvisiblepositioning
Buyer-journey coverage

Problem Aware. overview queries: Baserow appears on 5 of 6 themes.

Solution Aware. Owned on No-Code Database, Database Builder, Airtable Alternative; absent on No-Code App Builder.

Alternatives. 0 themes name the brand without citing it; 10 queries answer without it at all.

AI OVERVIEW PERFORMANCE

Where the brand shows up in Google's AI, and the high-value queries it is missing.

See all queries we tested →

Tracked keywords
39
Brand, category, and comparison queries analyzed.
AI answers fired
39
100% of tracked queries trigger an AI Overview.
Times brand cited
29
74% citation rate when AI answers.
Total brand mentions
29
Across all observed AI responses.
QUERIES WE TESTED

Every query we ran against Google's AI Overview, and what we found.

39 queries across branded, positioning, and comparison intent. "Cited" means Baserow's own domain is a source in the AI answer. "Named, not cited" means the brand is mentioned but is not the source. "Absent" means the AI answered without it.

QueryTypeBaserow in the AI answerTop sources cited
best no-code databasePositioningCitedreddit.com, baserow.io, blaze.tech
no-code database vendorsPositioningCitedreddit.com, baserow.io, nocodb.com
no-code database solutionsPositioningCitedbaserow.io, zoho.com, blaze.tech
no-code database softwarePositioningCitedreddit.com, baserow.io, stacker.ai
no-code database platformPositioningCitedreddit.com, baserow.io, nocodb.com
top no-code database providersPositioningCitedblaze.tech, baserow.io, softr.io
no-code database comparisonPositioningCitedreddit.com, stacker.ai, baserow.io
best database builderPositioningCitedreddit.com, baserow.io, zapier.com
database builder vendorsPositioningCitedreddit.com, baserow.io, lovable.dev
database builder solutionsPositioningCitedreddit.com, baserow.io, lovable.dev
database builder softwarePositioningCitedreddit.com, zapier.com, dbschema.com
database builder platformPositioningCitedreddit.com, baserow.io, youtube.com
top database builder providersPositioningCitednorthflank.com, zite.com, baserow.io
database builder comparisonPositioningCitedreddit.com, zapier.com, clickup.com
best airtable alternativePositioningCitedreddit.com, stackby.com, baserow.io
airtable alternative vendorsPositioningCitedstackby.com, getgrist.com, productive.io
airtable alternative solutionsPositioningCitedreddit.com, baserow.io, getgrist.com
airtable alternative softwarePositioningCitedreddit.com, baserow.io, getgrist.com
airtable alternative platformPositioningCitedreddit.com, youtube.com, stackby.com
top airtable alternative providersPositioningCitedreddit.com, getgrist.com, baserow.io
airtable alternative comparisonPositioningCitedreddit.com, stackby.com, baserow.io
best no-code app builderPositioningAbsentreddit.com, youtube.com, zite.com
no-code app builder vendorsPositioningAbsentreddit.com, zite.com, youtube.com
no-code app builder solutionsPositioningAbsentreddit.com, glideapps.com, figma.com
no-code app builder softwarePositioningAbsentreddit.com, microsoft.com, glideapps.com
no-code app builder platformPositioningAbsentreddit.com, microsoft.com, zapier.com
top no-code app builder providersPositioningAbsentreddit.com, zite.com, bubble.io
no-code app builder comparisonPositioningAbsentzite.com, zapier.com, bubble.io
best open source databasePositioningCitedreddit.com, instaclustr.com, fivetran.com
open source database vendorsPositioningAbsentinstaclustr.com, techtarget.com, fivetran.com
open source database solutionsPositioningAbsentpostgresql.org, instaclustr.com, youtube.com
open source database softwarePositioningCitedreddit.com, postgresql.org, instaclustr.com
open source database platformPositioningCitedreddit.com, postgresql.org, instaclustr.com
top open source database providersPositioningCitedreddit.com, instaclustr.com, fivetran.com
open source database comparisonPositioningAbsentinstaclustr.com, fivetran.com, mongodb.com
alternatives to BaserowComparisonCitedreddit.com, tadabase.io, baserow.io
Baserow vs AirtableComparisonCitedreddit.com, community.airtable.com, baserow.io
Baserow vs NocoDBComparisonCitedreddit.com, community.baserow.io, baserow.io
Baserow vs SmartsheetComparisonCitedbaserow.io, youtube.com, softwareadvice.com
THREE FINDINGS THAT MATTER
01

The brand is missing from 26% of AI-answer queries

Baserow is cited in 29 of the 39 AI answers we triggered.

02

AI misreads the category

Baserow presents as no-code database, database builder, Airtable alternative, no-code app builder, open source database. AI Overviews cite it on No-Code Database, Database Builder, Airtable Alternative and it is absent on No-Code App Builder.

TOP THREE MOVES
01

Win presence on No-Code App Builder

Impact high · effort medium · 30 to 60 days

02

Convert named-not-cited queries into citations

Impact medium · effort low · 0 to 30 days

03

Earn placement in the third-party listicles AI cites

Impact high · effort medium · 30 to 90 days

WHERE GOOGLE'S AI GETS ITS ANSWERS

The sources Google's AI cites in this category, and what it tells you about earning citations.

Domain AI citesPagesContext
youtube.com9Cited on 9 of the queries we tested.
reddit.com7Cited on 7 of the queries we tested.
zite.com7Cited on 7 of the queries we tested.
zapier.com6Cited on 6 of the queries we tested.
bubble.io6Cited on 6 of the queries we tested.
weweb.io6Cited on 6 of the queries we tested.
adalo.com6Cited on 6 of the queries we tested.
blaze.tech4Cited on 4 of the queries we tested.
ifttt.com3Cited on 3 of the queries we tested.
goodbarber.com3Cited on 3 of the queries we tested.
Reading
Independent listicles, communities, and rival explainers win the citations Baserow is missing. Earning AI citation on the invisible themes means placement on those third-party pages, not only owning its own glossary.
AI-REVEALED PEERS

The competitive set drawn by Google's AI itself. Observed, not chosen.

See which queries each peer won →

Brands and domains Google's AI cites in place of Baserow on the queries where it is absent. Observed, not chosen.

PeerHow AI frames it
youtube.comCited on 9 of the tested queries.
reddit.comCited on 7 of the tested queries.
zite.comCited on 7 of the tested queries.
zapier.comCited on 6 of the tested queries.
bubble.ioCited on 6 of the tested queries.
weweb.ioCited on 6 of the tested queries.
adalo.comCited on 6 of the tested queries.
blaze.techCited on 4 of the tested queries.
Key observation
youtube.com is the most-cited source across the queries Baserow is missing.
90-DAY ROADMAP

Three sprints from first wins to compounding category presence.

Month 1  ·  Days 1 to 30
  • Publish solution and comparison pages for No-Code App Builder.
  • Build linkable comparison assets so AI Overviews can cite the brand's own domain.
Month 2  ·  Days 31 to 60
  • Earn placement in third-party best-of listicles and review sites the AI cites.
  • Seed community and review presence where AI Overviews pull trust signals.
Month 3  ·  Days 61 to 90
  • Expand owned comparison content across decision-stage queries.
  • Re-audit to confirm invisible themes move to cited and track citation share.